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Press & Media


Wild Spirit Is Changing The Way Fragrance Is Done In The Mass Market


Even before she launched her luxury fragrance brand Raw Spirit, Joyce Lanigan had an idea for a mass-market extension of her business that drastically diverged from the conventional perfumes on the shelves of pharmacies and big-box stores across the country.

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Clean Fragrance Brand Wild Spirit Expansion Plans Include New Product Launches and a full national roll-out at Walmart

Winners of the 2019 ICMAD Beauty Innovator Award, and finalists in both the CEW Beauty Awards and the Fragrance Foundation Awards, the brand has just completed a full national roll-out at Walmart.

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WILD SPIRIT Fragrances To Launch NEW 5th Scent, ‘ROSY GLOW’

Clean and independent fragrance brand WILD SPIRIT announces the launch of their newest scent “Rosy Glow” as the fifth addition to their wildly successful fragrance collection which launched in Spring 2018 featuring four signature scents.

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WILD SPIRIT Launches Holiday Fragrance Gifts Featuring A Scent Diffuser Bracelet

Clean and independent fragrance brand WILD SPIRIT announces the launch of their holiday fragrance gift sets as a follow up to their wildly successful Summer 2018 brand launch.

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Redefine Wild. Reinvent Your Scent.

A new independent fragrance Brand WILD SPIRIT to Launch July 14, 2018 in Walmart stores nationwide and online June 1 at walmart.com and wildspiritfragrances.com. Wild Spirit is the fragrance brand with real ingredients at real prices that celebrates your individuality.

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Clean Beauty Standards

We believe that what we put on our bodies is as important as what we put in them. All of our products are vegan, cruelty-free, contain natural essential oils and are free of parabens, sulphates, phthalates, and dyes and proudly made in the USA. We will continue making planet-conscious by choosing materials that will not compromise the quality of our products or the environment.